When developing your new business or expanding your existing farm, rural business or cooperative, to stay in business, you need to make money. The marketing plan examines your business’s position in the market and plans the tactics you will use to meet your objectives.
Marketing Plan A key part of the business plan is the marketing plan.
Marketing Presentation Agribusiness Incubator and GoFarm present simple ways to think about your farm or agriculture business’s marketing.
Marketing Workbook Agribusiness Incubator and GoFarm created this workbook to help you work through your business’ potential market and marketing strategies.
Marketing Agreements are important for marketing cooperatives to prevent members from competing with the cooperative. Sample template | TOC Power Point.
Marketing Assistance for Hawai‘i Food Producers
Hawaii Department of Agriculture Agricultural Development Division Market Development Branch offers many programs and services to help farmers, ranchers, and value-added food producers with marketing efforts.
Hawai‘i Agriculture & Food Products Database is a directory of agricultural and food products grown in Hawai‘i. The database is maintained by Hawaii Department of Agriculture.
Organic certification can increase the value of your products in the marketplace. Obtain organic certification and apply for reimbursement from the National Organic Certification Cost-Share Program.
Obtain a seal of quality for your product, such as the Hawai‘i Seal of Quality or the Made in Hawai‘i with Aloha seal. These programs certify the authenticity of premium products that are Hawai‘i-grown or Hawai‘i-made, a guarantee that is enforced by the State of Hawai‘i.
Western United States Agricultural Trade Association (WUSATA) export assistance for 13 states in Western U.S. region.
Hawai‘i State Trade Expansion Program (HiSTEP) is comprehensive program designed to assist Hawai‘i small businesses with export development.